Fresh new look to our website

After a good financial year, with an expanded team and new offices, we decided it was time we gave our website a new lick of paint. We'd love to know your thoughts on what we hope is a streamlined new look!
New Opinionpanel website.

Opinionpanel shows how students are reacting to the recession

How has the downturn impacted the graduating class of 2009? There's likely to be a massive rise in demand for postgraduate courses. Also, just a third of finalists are expecting to work in graduate-level roles this year and only a fifth have received an offer for a graduate position. Read on

NEW – our Panel Book…FREE

Need to conduct research with particular sub-groups of students or young people? Our Panel Book provides the populations, panel numbers, incidence rates and attributes for all panels in intricate detail. Just ask us for a copy.

Summer savings to launch Applicant Omnibus!

This summer we're running a new Applicant Omnibus every week to accompany our weekly Student Omnibus and Graduate Omnibus surveys, meaning you'll now be able to get the views of sixth formers applying to university, as well as current students and graduates. To celebrate we're offering two free standard questions every time you commission questions on ANY of our Omnibus Surveys. To find out more just contact Chris Martin on 020 7288 8789.

Evaluate! Evaluate!

Student marketing is your chance to influence the views and spending of two million key influencers and young people with high current disposable incomes. But is it worth it in ROI terms? This year, why not evaluate? We'll be able to share our experience of doing this effectively. And our new Applicant Omnibus allows you to run a “pre-test” to establish baselines (at a now highly-discounted cost). For more information contact Chris Martin on 020 7288 8789.

ESOMAR 26 - Opinionpanel's response

In order to help researchers (like you), the world organisation for market research – ESOMAR – has asked panel companies (like us) to consider 26 questions about their online sampling. We're proud of our panel quality and believe we provide the best way to reach university applicants, students and graduates who are 'real and unique'. Our response sets out why we think our sampling is so effective. If you'd like to read our detailed answers to the 'ESOMAR 26' just request a free copy.

COMPARe Workshop

Too many new higher education courses enter saturated markets because no one looked hard enough at the market or the competitors. Opinionpanel Research and the Knowledge Partnership have joined together to create COMPARe: a suite of services and tools aimed at helping academics and senior managers successfully launch and update courses and make informed choices about the main variables driving interest, enrolment and retention. COMPARe stands for Course Optimisation for Marketing; Portfolio Assessment and Review and it offers a professional approach to designing, pricing and managing university courses based on market information. Click for details. Workshops run in Bristol (25th June 2009), Manchester (1st July 2009) and London (2nd July 2009). To book your place contact Sam Williams on 020 7288 8789 ASAP.

Trends in the student account market

The student account market can be volatile – market shares can shift dramatically from year to year. Each year for the past four years, Opinionpanel's Student Account Acquisition and Retention Studies have offered unrivalled access and insight into the student account market, tracking these shifts and providing in-depth analysis on the forces behind the trends in England, Wales and Scotland. To find out more, contact Chris Martin on 020 7288 8789.

Insight 2009

This year we'll be exhibiting at the Insight Show, Europe's largest research exhibition, on 30th June and 1st July. Register for free entry at www.insightshow.co.uk. If you're thinking about coming to the show why not stop by and say hello – we're at stand number D420 – or call Sam Williams on 020 7288 8789 if you'd like to arrange a meeting for the day.

About Opinionpanel

Opinionpanel is the independent research business set up to represent the views of students and young people to social and market researchers, policy makers and recruiters. We own and manage the UK's largest specialist panel of students before, during and after their time at university: The Future Panel, The Student Panel, The Graduate Panel. Our services run from basic sample-only provision to detailed full-service projects incorporating qualitative and quantitative methods.

Upcoming Events

Come and see us at the Insight Show, Europe's largest research exhibition on 30 June - 1 July at Olympia, London. We're at stand D420.

We'll be launching our COMPARe workshops at the end of June in Bristol, Manchester and London. Contact us to find out more.

We've been invited to speak at the AGCAS Biennial Conference on 9 September 2009.

Contacts

Ben Marks
benmarks@opinionpanel.co.uk

Philip Crofts
philip@opinionpanel.co.uk

Sam Williams
sam@opinionpanel.co.uk

General tel. 020 7288 8789

Opinionpanel Ltd
Highbury Crescent Rooms
70 Ronalds Road
London N5 1XA